About Alicia Bausley

Alicia Bausley has been a member since May 22nd 2010, and has created 21 posts from scratch.

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It’s not about the money

It’s not about the money….although truth be told it started out
that way. Coming full circle in my six year journey of studying
and implementing online marketing taught me some serious stuff.

1. Friendship matters.

2. Family members are here for a short time.

3. We are here on earth to serve.

4. There are more important things than money.

Friendship matters.

Numerous medical studies have been done that show the direct
relationship of bonding with friends and living a longer life.
Friends are present for your accomplishments and they don’t
desert you when times are bad or failure is imminent.

Friends accept you for who you are – not what you can do for
them. Real friends reach out, love unconditionally and want
what’s best for you. They want you to succeed in whatever you
choose to do. They cheer you on at the finish line.

The simple act of loving and caring for a friend is truly
beneficial to your livelihood. Creating that ‘connection’ is the
actual life blood of avoiding diseases and early death. But
don’t take my word for it. Read the book, Younger Next Year for
Women, by Chris Crowley and Henry S. Lodge, MD. The statistics
will blow your mind.

I’ve always appreciated my friends and now as I’m slowing down,
taking time to breathe and smell the fresh country air, I’m in
awe of the love that is bestowed upon me.

Even when I was totally engrossed in running three businesses
and didn’t always find time to spend with my friends, they did
not abandon me.

They accepted my crazy obsessed attention to work (even when I
was checking email and responding to phone calls at dinner
parties) and scooped me up in their loving embraces. Thank you
Lisa, Star, Karla, Cheryl, Tami, Joyce, Hayako, Loretta, Dawn,
Yvonne, Karen, Kathryn (rest in peace) and the list goes on.

Family members are here for a short time.

As horrendous a thought it may seem, we are all dying. Each of
us will travel this road on our own. Our time on earth – even at
best is 100 years, but most of us will die well before that
time.

Life is short.  Time is getting away from us.

When we are obsessed about work, status, getting ahead, saving
for retirement and more, we lose track of what is really
important. We certainly don’t mean to miss that special function
with Aunt Cindy, or bow out of dinner with Grandma and Grandpa,
or overlook the invitation to join our brother for a weekend at
his home.

But it happens. And it’s distressing, because the time that we
are here on earth, must be quality time. Quality time to love,
laugh, play, and to serve our family.

For more than 25 years, my husband Ben and I have been traveling
across the country to spend time with my parents and
grandparents for Christmas. It’s been a joyous time. I’ve
watched as my parents and grandparents grow older. Each year
there have been signs that the aging process has advanced. More
arthritis in Grandma’s hands, more sleep needed for Grandpa,
less memory for Dad, a slowing down in pace for my Mom.

Within the last few years, I’ve lost both grandparents, and my
Dad has been diagnosed with serious illnesses including a form
of dementia.

My most precious memories of time spent with my family include…

• Laughing at one another as we played cards around
the dining room table

• Watching old movies with Gram until midnight

• Even arguing amongst each other and making up

So respectfully, I ask you to consider where your time is being
spent now. Are you focused on what is important? Are you
spending time loving your family members? Are you forgiving the
parent or brother who has hurt you? Once they are gone, it’s
final (here on earth). Don’t let them be placed at the end of
the line. Don’t let work be at the front. Seriously, it’s not
the priority.

We are here on earth to serve.

Embarrassingly, over the last six years I’ve gotten so caught up
in my second business of teaching others how to sell and market
themselves, I’ve dropped out of serving people in our community
and church. I resigned as Chair of a Respect Life committee,
gave up weekly bible study that my husband lead, and even missed
church services sometimes, because I was just too tired.

My priorities were all messed up. My focus is now clear. God
must be first. My family is second in line. And business is
third. Famous entrepreneur Mary Kay Ash had the same sense of
priority. And her business was (and still is) a smashing success.

Focusing on God first means to serve His people. Serving for me,
is working within my church of other believers and fulfilling
the jobs that minister to others. My mission, which I now
clearly understand is to spread God’s Word. Without apology.
Without worrying what others will think. And to do so with love
in my heart.

There are more important things than money.

I am not saying that work doesn’t deserve a place in our lives.
It does. Work provides us with the basic necessities to live. It
creates an economy. It allows us to interact with others and
build friendships. It provides for our children.

For many of us work is our passion. However, when we are so
fixated on work to make gobs of money, spend on material riches,
worry about keeping ‘up’ with our neighbor, driving an expensive
car we really can’t afford, staying up late, getting up
early, puffing up our ego….all for the sake of the almighty dollar, we
need to re-evaluate.

There is no shame in making a lot of money as long as you are
generous to others with it and not horde it all for yourself.

But making “Work” the biggest focus in your life, so that all
that is really important is tossed haphazardly to the side, just
for the sake of money, in my opinion, becomes detrimental to our
own physical, emotional and spiritual selves.

Money can persuade people to make decisions they would normally
not succumbed to such as…missing your church services, not
attending your child’s soccer game, skipping bible study,
telling yourself you don’t have time to help people in need,
charging more than people can bear, erring on the side of
egotistical instead of being humble. The list goes on.

There use to be a time that my entire focus was on making more
and more money. I wanted a big house, fancy car, expensive
clothes, lavish vacations and sadly, even status.

I achieved these things, but money can’t fill the spot in your
heart that is calling out for something else. Money can’t get me
to heaven. Money can’t bring my grandparents back. Money can’t
heal my dad of his terminal illness. Money can’t buy me
happiness. Money can’t buy me ‘real’ friends.

For those of you who do not have ‘Money’ as your main priority –
I want to congratulate you.

Consider all the gifts you have with your life.
Re-think your real priorities. Remember Mary Kay
Ash’s slogan: God first, family second, career third.

Sleep on it. Most importantly, pray on it. Then take action to
re-prioritize. Your rewards will be great.

Alicia Bausley owns and operates an engineering and consulting
company with her husband, Ben. She is devoted to serving her
church, community, family and friends. If you would like to
subscribe to her daily spiritual posts, you are invited to
Friend her on Facebook at https://www.facebook.com/alicia.bausley

3 Steps To Small Business Goal Setting & Cash Flow

Essential to your profitability and establishing your action plan is taking the three easy steps to small business goal setting and cash flow.  If you don’t have specific goals for each day, month and the year, you might as well hang up your business card and your hat!

I believe that lack of goal setting and setting an action plan are the reasons people fail to make money in their business and the ultimate cause of half of all small businesses closing within the five-year mark.  Hopefully, we can eliminate you from these sad statistics.

Answer these small business questions (be brutally honest with yourself!)

  1. Have you set a goal on how much money you must or want to bring into your business on a daily basis? Monthly? Yearly?
  2. Are you completely focused each day on a series of business tasks that are prioritized and focused on your ‘system’ of products or services?
  3. Are you making the income you desire and deserve even though you may only have a small list?

If you answered no to these three questions, then please read on. I’m going to give you three easy steps to profitable small business goal setting to get you into cash flow as quickly as possible.

Work is involved here. Are you ready to roll up your sleeves, stop making excuses why you can’t, and start telling the world why you can do it?

 3 easy steps to profitable small business goal setting and cash flow

1. Determine your yearly income goal.  Seriously, pick the number you need or want to make each year. Don’t let lack of confidence, a spouse telling you it’s not possible, or limitations with education stop you from reaching your dream goal.

Most people do not set their goals high enough. Achieving your business goal means you have to take action and write a goal out. If you think you want to make $50,000 a year, I urge you to double it.

Next, you must know what that number equates to per day, so you can have a plan in place to achieve the daily goal, then the monthly goal, and ultimately the yearly goal.  Don’t keep the same goal for the next year – increase it.

Small business goal setting requires constant attention and adjusting the numbers as you reach them. Always be striving to reach the next highest number.

Are you ready for the challenge? Do it!

2. Know your business ‘system’.  You must have a system in place that allows your prospects to find you, interact with you, and buy from you.  Take your prospect from Point A (an easy opt-in product) to Point B (a low cost ticket item) to Point C (an upsell higher ticket item) to Point D (a free Webinar/teleseminar/consultation) to Point E (making the purchase).

This may take you several weeks or months to put your system into place, but you must do it.  Forget about the blog writing, Facebook ads, or anything else until you have the system in place.  Otherwise, none of the other items will do you any good.  You may already be experiencing this with limited cash flow or even no cash flow in your business (which tells me you need to take these three steps).

3. Use the telephone.  You absolutely do not need a big list to close multiple sales.  When I started online marketing four years ago, I was making $3,000 a month within a few months (with less than 100 leads).  Why? I was totally focused on my goals and how much I wanted to make each day. 

Business goal setting is essential – and reaching those goals will take using the telephone.  Selling over the telephone is the second highest closer on sales (in person being the first) and the best way to use your time wisely. Consider placing 80% of all your time on the phone with your prospects and clients because that is where the cash flow is! 

Don’t believe me that the telephone works?  Consider then that some of the biggest Internet gurus in the business have a sales force that work solely to close over the phone, after the prospect enters the system and gets to a certain point they are extremely qualified (buying products).

Why would a big Internet guru even consider the phone when they have a gigantic list?  Because they know the statistical numbers and the results mean they can close on big ticket sales faster using the phone.

Are you ready to get into action and set your small business goal setting up?  You’ve got to be accountable to yourself, but if you are looking for the rest of the world to help you – then post your goals below and force yourself to be accountable to  them, too.  Do whatever it takes, but you’ve got to set your goals and get your action plan working on a system that delivers!

I’ll be sharing some more insight on how to increase your sales and help you in your business with some great copywriting techniques that you can use in your system. Keep your eye on the next article I’ll be writing.

Empowering You To Close A Sale,

Alicia Bausley

P.S. Be sure to post your daily goal below.  Small business goal setting means you’ll have to spend a few minutes thinking about your yearly goal, really considering your system of products (affiliate, MLM or custom), and knowing what to say when you actually contact your prospect. It works!  Post your small business goal below.

10 ways sales training consultants help close sales

Don’t read this if you think sales training consultants and coaches are for assisting sales people only.  If you are in business then you are a sales person, whether you realize it or not. 

For more than four years I’ve been studying and implementing online marketing practices.  How did I financially survive the first year in this business? 

Focus on selling

I focused on selling, based on what sales training consultants and coaches had taught me in the past.  Not blogging, not advertising, not sales funnels, not even attending live events.  All I did was sell, sell, sell.

Every day, I worked very hard. 

Sure, I’d like to tell you that online marketing is a breeze, but then I’d be ‘selling you fluff’.  It’s hard work, but when you start to ‘get’ it…it’s fun and rewarding (financially and emotionally). 

What if you have no sales experience?

Lucky for me, I’d already had 25 years sales experience under my belt and had multiple sales training consultants from the beer industry, wine industry and more teach me how to sell.  But what about the business owner who has no sales experience and wants the freedom and lifestyle that building a successful business brings?

That’s why I believe sales training consultants and coaches can totally turn a business around and jumpstart even the most novice entrepreneur. 

Here are 10 ways that sales training consultants and coaches can fast forward your business:

1. Overcome information overload and overwhelm – keep selling simple and in three steps!

2. Teach you how to use the various tools of selling so it’s completely natural and helpful to your prospects

3. Coach you in role playing – so you are confident in your sales ability and truly close on multiple sales (in a single day)

4. Guide you on setting your daily sales goals so you achieve the yearly income you desire

5. Review and direct you on your autoresponder drip system to ensure you have clear calls to action and a purpose for each drip

6. Sit in on your sales presentations to critique you and present positive feedback

7. Motivate and inspire you to be the best of the best in your industry through professional selling

8. Assist you in learning customer retention (the key to repeat sales)

9. Educate on multiple ways to sell including storefronts, one-on-one, direct mail, email, telephone, teleseminars, and more

10. Personalize every aspect of the coaching to meet your very specific needs

 Here’s a little sales secret I’d like to share with you. 

Before you start anything else today, consider your financial goal for the rest of the year in your business. Seriously, do you want to earn $1,000 a month, $15,000 a month or even more?  Don’t short change yourself.  Reach high and make the effort to make your sales goal.

Monitor your own sales activities daily and start being accountable to you.  Set your monthly sales goal, break it down into daily sales and start selling to reach that daily goal.

 I’ll be sharing more with you on how I can close on thousands of dollars in sales on a daily basis by utilizing what sales training consultants teach.

Watch and learn.  Then implement.  I think you will be shocked at your success!

Warmly,

Alicia Bausley

P.S.  My goal four years ago in online marketing was to help other business entrepreneurs reach the level of sales success I had experienced.  Help me to help you.  Leave your comments below. I’ll respond to every one of them.

How to overcome the objection, “I can’t afford it”

Alicia Bausley, Author, Speaker, Sales Expert

Good day to you! I hope you are having a great week and your business is booming. If your business is not booming because sales are in a slump…then I invite you to join me next week, when my good friend Cindy Schulson interviews me and squeezes out all the details of how I comfortably, easily and profitably sell products and services on a daily basis.

If you can make it to the interview (and I hope you’ll be there) we’ll be meeting up on Wednesday, March 16th at 11:00 AM PST. You can register right here (and if you can’t make it be sure to register and we’ll send you the recording!):

http://attractyourniche.com/alicia-bausley

It was just a few years ago that I started dabbling in online marketing. At the time I had joined Ann Sieg and her Renegade Marketing Team and I was selling an MLM product line. It was a kick! Seriously, I loved selling the $400 product and it was a no-brainer to close on multiple sales on a daily basis.

I was the top selling team member on her team. Due to time constraints of creating a full custom product line (and working two of my other businesses), I have not promoted (actively anyway), the MLM product for nearly 18 months but I still hold the lead position in sales for Ann’s entire Renegade Marketing team.

It feels like I might be bragging…but really I just want you to see how easy it is to sell. Even if you are scared to death to
sell, hate selling or have never sold a single thing in your life, I firmly believe anyone can learn how to master the secrets to selling.

Please consider joining me next week for this fun interview. If you have been on any of my Webinars, interviews, teleseminars or heard me publicly speak from the stage, you already know that I seriously over-deliver content and training.

Here’s a peek at what you will learn from this interview:

Why the response “I can’t afford it now” should never be the end all of a sale – in fact it should be the start to your closing.

The 10 secrets to selling that took me from working as a $14 an hour grocery clerk, to closing on thousands, then hundreds of thousands of dollars, and finally million dollars in sales in my businesses.

How easy it is to pick up the telephone and talk to a pre-qualified lead, without sounding like a telemarketer, and closing soundly on a sale.

Why a “let me think about it”response from a prospect is their way of saying you haven’t sold them yet, and how you can turn that around into a sale.

Understanding how your prospect thinks and why you should always remind them of their emotional triggers.

The reason why objections should be the most exciting part of closing a sale and how you can learn to overcome any objection confidently and with courage.

How to close on a sale in just two steps.

How to increase your bottom line revenue dramatically by doing this one thing 12 times!

How to sell multiple ways, all at the same time, to keep profits coming in sure and steady.

Register now to attend (and if you can’t make it register anyway and then we’ll send you the recording!):

http://attractyourniche.com/alicia-bausley

Can’t wait to see you!

Warmly,

Alicia Bausley

P.S. Remember if you can’t make it because you are working, taking the kids to soccer, or it just doesn’t fit in your
schedule, you can still get the recording IF you register! Just do so right here: http://attractyourniche.com/alicia-bausley

Two Great Training Events For Your Business

Hope you had a great Valentine’s Day! I’m sorry I’ve been out of touch for the last several weeks. Ben and I moved from the city life to a wonderful little property out in the country, where we can finally have our horses with us. You probably already know this, but moving is so darn hectic!

Trying to remember all the things to do, including changing our address, setting up new emails, telephone lines, TV, Internet, and just getting settled has been so time consuming. Then I did what I always do, and put more on my plate this weekend, by throwing a birthday bash for my husband just four weeks after moving in (for 100 people).

Here’s what I’ve learned since moving to our new place. I’m extremely short on TIME. Seriously, I don’t know where the hours are going. I’m up early to feed horses and muck the stalls, and then I blink, and it’s time to go to bed! Do you know the feeling?

Running a business can really exhaust a person with all there is to do, too. That’s why my focus has always been to get educated so I know what needs to be done first (especially the profitable stuff). I hate wasting time. Nothing puts me in a bad mood faster. Your time is precious. Your business needs you. Your family needs you.

Several months ago, we held our first live event, the EBE Live Summit, in Costa Mesa, California. I met some wonderful people there who are smart on managing their time, educating entrepreneurs, and making money, including Didi Alcheva, Emma Tiebens, Glenn Arcaro, Cindy Shulson, Deborah Tutnauer and more!

Getting the proper knowledge to be financially successful should by your priority. I opened my email this morning to literally hundreds of emails waiting for me to respond. Do you know which were at the top of my open list? They were my friends, Didi Alcheva and Glenn Arcaro’s and of course, Cindy Schulson’s. They’ve got some amazing things brewing for you (each different and mighty powerful).

Give yourself the the chance of enhancing your business skills, thus saving you precious time, at one of these two learning opportunities. If you haven’t seen the video created by Glenn Arcaro (the Hollywood Video guy!) and Didi Alcheva (whose expertise is social media)…you can check it out here. I was fascinated by how outstanding this was.

You need to watch it today – time is running out… but Didi and Glenn made a short extension out of love for Valentine!

Seriously, don’t miss this amazing video that everyone else is viewing so you can at least SEE what you need to be doing for your own business. I promise you, it’s worth your time and just viewing it will educate you immensely (and shave time off your own learning curve for video).

Then, save yourself some more time, by getting educated on what most people overlook when they first build their business (thus they fail, miserably) and get yourself registered for Cindy Schulson’s training Webinar this Thursday, “Create Your Clear Path to Ideal Clients by Avoiding the 10 Biggest Strategic Marketing Mistakes Made by Solo Professionals.” Cindy’s the expert at developing a niche (that simply means she teaches you exactly how to uncover your own target market so you can easily sell and make money).

Enough said! I don’t want to hold you up with a long message. You’ve got your hands full already, the clock is ticking and hopefully you are getting ready to have dinner with a special someone tonight.

I want you to do 2 things today to help you make more money:

1. Watch Didi and Glenn’s impressive video and scoop up the education

2. Sign up for Cindy’s training Webinar and get a jump start on exceptional marketing

Really…I don’t put my stamp of approval on just anybody. You’ve got to get educated in certain areas of business to ultimately save time, and of course, to make money. These people have the goods, are professional and seriously over-deliver.

Empowering You,

Alicia Bausley

P.S. I spent the time this morning to watch the powerful Video and sign up for the outstanding Webinar. I hope you realize how important this is to your business. Do both! Everyone’s doing it. Don’t be left behind.